warriors lunar new year branding


Art Direction, Design, Animation


Adobe Illustrator, Adobe Photoshop,
Adobe After Effects


Each year, the Warriors celebrates Lunar New Year with themed LEDs throughout the arena and specialty headshots. These headhsots were created first which then inspired the branding for the rest of the designs needed for that home game.

I created a styleframe for the headshot first and then created animations for each player. Although he no longer plays for the Warriors, below is a sample for D'Angleo Russell who was the first player I designed a headshot for.